by arcka_administrator | Aug 4, 2014 | Branding, Tips, websites
Well, your website is up and running. It feels good to meet the requirements to call your business a legitimate one. At least that’s what everybody keeps telling you, right? You need a website to put your work out there and attract more clients. Well, first of...
by arcka_administrator | Jul 25, 2014 | Branding
Have you ever been in a shopping mall and there’s always that one store you wouldn’t be caught dead inside? Every time you go there you feel like tool just browsing its products. Or you just feel old. Or like a cougar or a has been. It simply does not...
by arcka_administrator | Jul 16, 2014 | Branding, Tips
I was consulting a client the other day and we where talking about her website and how she could make it better. What I didn’t know was she was checking my website while we were talking and then she said something like: Yeah, but what about your website? How...
by arcka_administrator | Jul 14, 2014 | Branding
I received a phone call from a guy about to start a Froyo business. I love Froyo, so he got my curiosity from the get go. After telling me his ideas, he quickly asked for a logo to begin his brand. And that’s when everything went to hell. I explained the process...
by arcka_administrator | Jul 9, 2014 | Branding, Tips
It was one of those days of welcomed chance encounters. I went to meet a client who is starting a website the way it should be done, so I was so happy to consult them and offer a few ideas that made their eyes sparkle like camera flashes in the Yankees Stadium....
by arcka_administrator | Jan 29, 2014 | Branding, Infographs
Yesterday we talked about the anatomy of a memorable business card. I thought I’d share another angle when to capture your contact’s attention. PSYCHOLOGY! This infographic shares great points about building a business card that works inside your...
